Zallas makes it easy for any business to get started with Internet Advertising. Zallas helps you target customers in the areas that you service, whether you sell globally or just your local neighborhood. For example, if you're an accountant in New York, Zallas uses historical data from search engines to determine all the keywords that potential customers might use to find you, such as "Brooklyn CPA" or "SOHO bookkeeper". You select which keywords apply to you.
More Website Visitors for Less
After we identify which keywords are the most relevant, we analyze these keywords to determine which keywords offer you the best value. Zallas team compares how often potential customers search for keywords and how much companies are willing to pay search engines to advertise for those keywords. In other words, whatever your advertising budget, Zallas Technologies spends more of that budget on keywords that are the most popular and least expensive.
Manage Multiple Advertising Campaigns
Zallas Technologies saves you time by allowing you to manage all your paid search advertising in one place. Zallas purchases the most cost effective advertising on the Yahoo! and Google search networks. By using these two major ad networks, your ads will appear on many other top-tier search engines, such as Ask.com, Lycos, AOL Search, Netscape, iwon Search, HotBot, Alltheweb and AltaVista and of course our very own Zallas Business Network at
www.zallas.net Monitor Your Campaign's Performance
After Zallas starts your online marketing campaign, it monitors how well your advertising campaign performs. Each day, Zallas gathers important statistics from each search engine. By knowing how many times your ad appeared and how often visitors to your website clicked on your ad, you can make adjustments to your campaign. Since many business owners don't have time to login and review their statistics, Zallas Technologies marketing team sends a monthly email summarizing how well your ad campaign performed.
Online and Telephone Assistance
We provide 24/7 assistance via our toll free line at 1-888-4-ZALLAS, Skype, Instant messaging applications and our Help Desk that is opened to every one of our clients.
You can also participate in the Zallas Community Forum at
www.zallas.org where you can discuss or get help with online marketing issues.
eCommerce Integration
Zallas customers that use our eCommerce tools can use our Internet Marketing services to help them select their keywords.
