http://www.zallas.com/blog/2008/03/07/customer-relationship-management-crm/ Zallas Technologies Web Design Blog Tue, 06 Jan 2009 01:46:28 +0000 http://wordpress.org/?v=2.3.1 http://www.zallas.com/blog/2008/03/07/customer-relationship-management-crm/#comment-1015 hockeydude10 Wed, 09 Apr 2008 10:56:26 +0000 http://www.zallas.com/blog/2008/03/07/customer-relationship-management-crm/#comment-1015 Sounds perfect to me. I have read this post with a great pleasure. You should write much more often. Sounds perfect to me. I have read this post with a great pleasure. You should write much more often.

]]> http://www.zallas.com/blog/2008/03/07/customer-relationship-management-crm/#comment-585 Arne Huse Thu, 27 Mar 2008 18:13:09 +0000 http://www.zallas.com/blog/2008/03/07/customer-relationship-management-crm/#comment-585 One of the greatest challenges for CRM being used in sales rep performance measures is that it requires sales reps to provide the data that they are measured on. You may be interested in having a look at a research project I have completed on what I have termed "The CRM Dilemma." My research has concluded that CRM will never work if activity controls for sales reps are even a small part of the program. That they will work together as a unified group, to effectively eliminate what they view as a threat. My research has been receiving a lot of attention in that it reveals the true killer of CRM initiatives. I have informally presented my research on "The CRM Dilemma" on my blog of the same name. I think you may find it interesting. I have also provided a unique solution using CRM, called PACT (Planning and communication tool) that removes the activity controls that invariably lead to CRM failures. One of the greatest challenges for CRM being used in sales rep performance measures is that it requires sales reps to provide the data that they are measured on. You may be interested in having a look at a research project I have completed on what I have termed “The CRM Dilemma.” My research has concluded that CRM will never work if activity controls for sales reps are even a small part of the program. That they will work together as a unified group, to effectively eliminate what they view as a threat. My research has been receiving a lot of attention in that it reveals the true killer of CRM initiatives. I have informally presented my research on “The CRM Dilemma” on my blog of the same name. I think you may find it interesting. I have also provided a unique solution using CRM, called PACT (Planning and communication tool) that removes the activity controls that invariably lead to CRM failures.

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