Customer Relationship Management (CRM)
March 7th, 2008 by Matt
For some companies having a professional website design is not enough! What happens when your customers sign up, register or buy your product? How is their information processed further?
Zallas Technologies is rethinking how technology can help your company manage customer relationships. It delivers a feature-rich set of business processes that enhance marketing effectiveness, drive sales performance, improve customer satisfaction and provide executive insight into business performance. Supported by deep collaboration and administration capabilities that adapt to how your company operates, zCRM will delight customers of all sizes acros any industry.
Zallas CRM is the customer relationship management software that easily adapts to any business environment by offering a more flexible, cost-effective alternative than proprietary applications. The zCRM architecture will allow you to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships!
Use Zallas CRM for:
- Sales Management
- Share sales data across individuals and teams
- Focus attention on the most profitable deals
- Bring new sales representatives up to speed
- Present effective presentations and proposals to customers
- Monitor quota progress and business performance
- Marketing Automation
- Close the gap between lead generation and deal closure
- Segment customers to target the right customer set with the right message
- Generate and monitor campaigns across all customer channels
- Understand which campaigns are effective through customizable reports and dashboards
- Customer Support
- Centrally manage and share all customer service issues
- Understand frequency of incidents to improve product quality
- Measure the responsiveness of customer support
- Reporting
- Segment prospects and customers based on attributes that drive your business
- Benchmark campaigns to understand which efforts produce the most revenue
- Roll-up and analyze sales opportunities across your organization
- Monitor the customer satisfaction of account.
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2 Responses to “Customer Relationship Management (CRM)”
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Arne Huse Says:
One of the greatest challenges for CRM being used in sales rep performance measures is that it requires sales reps to provide the data that they are measured on. You may be interested in having a look at a research project I have completed on what I have termed “The CRM Dilemma.” My research has concluded that CRM will never work if activity controls for sales reps are even a small part of the program. That they will work together as a unified group, to effectively eliminate what they view as a threat. My research has been receiving a lot of attention in that it reveals the true killer of CRM initiatives. I have informally presented my research on “The CRM Dilemma” on my blog of the same name. I think you may find it interesting. I have also provided a unique solution using CRM, called PACT (Planning and communication tool) that removes the activity controls that invariably lead to CRM failures.
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hockeydude10 Says:
Sounds perfect to me. I have read this post with a great pleasure. You should write much more often.